Pure · Lamellar Vitality Shampoo

what it is

Pure Lamellar Vitality Shampoo is a lightweight strengthening shampoo designed to support fuller, healthier-looking hair while gently cleansing the scalp and strands.

Powered by advanced Lamellar Sea Science Technology, its ultra-fine layers help deliver targeted ingredients precisely where the hair needs them without unnecessarily weighing down healthier areas.

Formulated with patented Molecular Sea Amino Peptide™ and Pure's Organic Certified Complex, it helps strengthen fragile hair, improve resilience and create the ideal foundation for fuller-looking, revitalised hair.

key benefits

• Gently cleanses the hair and scalp

• Supports fuller, healthier-looking hair

• Helps strengthen fragile and weakened strands

• Improves hair resilience

• Helps reduce breakage

• Supports improved hair condition

• Lightweight formula

• Won't unnecessarily weigh hair down

• Helps improve softness and manageability

• Suitable for all hair types

• Ideal for fine, fragile and thinning hair

• Patented Molecular Sea Amino Peptide™

• Lamellar Sea Science Technology

• Organic Certified Complex

• Vegan

• Sulphate Free

• Paraben Free

• Australian Made

• Australian Owned

• Carbon Neutral

who it's for

Perfect for fine, fragile, thinning or weakened hair needing additional strength, vitality and support for a fuller-looking appearance.
Suitable for all hair types and textures, particularly hair that feels weak, lacks body or is prone to breakage.

how to use it

1. Apply to wet hair.

2. Massage gently into the scalp and through the hair.

3. Rinse thoroughly.

4. Repeat if required.

5. Follow with Pure Lamellar Vitality Conditioner.
   

Pro Tip: For the complete Vitality ritual, use consistently with Lamellar Vitality Conditioner and the complementary Vitality treatment products to support stronger, fuller-looking hair.

specs

Brand: Pure Haircare Australia
Product Type: Strengthening & Volumising Shampoo
Hair Type: All Hair Types, Especially Fine & Fragile Hair
Hair Concerns: Fine Hair, Thinning Hair, Weakness, Breakage, Lack of Body
Benefits: Strengthening, Fuller Appearance, Resilience, Gentle Cleansing, Vitality
Key Technologies: Lamellar Sea Science Technology, Patented Molecular Sea Amino Peptide™
Additional Complex: Organic Certified Complex
Vegan: Yes
Sulphate Free: Yes
Paraben Free: Yes
Australian Made: Yes
Australian Owned: Yes
Carbon Neutral: Yes

available sizes

• 300ml

• 1 Litre (1L)

why you'll love it

Pure Lamellar Vitality Shampoo combines gentle cleansing with targeted strengthening for hair that feels fine, fragile or lacking in vitality.

Its lamellar delivery system helps direct beneficial ingredients towards the areas that need them most, supporting stronger and more resilient strands without creating unnecessary heaviness.

Used as the first step in the Vitality routine, it leaves hair feeling freshly cleansed, revitalised and ready for conditioning while supporting a fuller, healthier-looking finish.

recommended products

Pairs well with Pure Lamellar Vitality Conditioner - provides lightweight conditioning and strengthening while helping maintain body and manageability.

Best followed with Pure Lamellar Vitality treatment products - completes the targeted routine for fine, fragile and thinning hair.