Pure · Curly Girly 200ml

what it is

Pure Curly Girly is a lightweight, moisturising curl-enhancing foam designed to define natural curl shape, smooth frizz and seal in moisture without leaving curls crunchy or weighed down.

This revitalising curl primer provides soft, touchable control and natural movement while helping defend curls against humidity, UV exposure and heat styling. It can also be applied to dry hair to smooth frizz and refine the ends.

key benefits

• Defines and enhances natural curl shape
• Lightweight curl-enhancing foam
• Seals in moisture and definition
• Smooths and controls frizz
• Creates soft, touchable curls without crunch
• Maintains natural curl movement
• Lightweight enough for fine curls
• Helps protect against humidity
• Provides thermal defence during heat styling
• Provides UV protection
• Helps protect hair exposed to swimming and chemical treatments
• Can be used on damp or dry hair
• Infused with Organic Aloe Vera Extract
• Contains Pure's Organic Certified Complex™
• Vegan
• Paraben free
• Sulphate free
• Australian made and owned
• Carbon neutral

who it's for

Ideal for wavy, curly, coily, unruly and frizz-prone hair that needs lightweight definition, moisture and control.

The lightweight foam is particularly useful for curls that are easily weighed down by heavier creams, helping enhance curl shape while maintaining softness, bounce and natural movement.

how to use it

Apply 2–5 pumps to damp hair, adjusting the amount to suit your hair length and curl density.

Work evenly from roots to ends using your fingers or a wide-tooth comb to shape and define the curls.

Allow to air dry for natural definition or diffuse for additional volume and bounce.

A small amount can also be applied to dry ends to smooth frizz and add extra control.

specs

Brand: Pure Haircare
Product Type: Curl Enhancing Foam / Curl Primer
Size: 200ml
Hair Type: Wavy, Curly & Coily Hair
Hair Concerns: Frizz, Lack of Definition, Dryness & Humidity
Styling Effect: Curl Definition, Frizz Control & Bounce
Finish: Soft, Touchable & Natural
Key Ingredient: Organic Aloe Vera Extract
Key Complex: Organic Certified Complex™
Humidity Defence: Yes
Thermal Defence: Yes
UV Defence: Yes
Vegan: Yes
Paraben Free: Yes
Sulphate Free: Yes
Australian Made: Yes
Australian Owned: Yes
Carbon Neutral: Yes

available sizes

· 200ml

why you'll love it

Pure Curly Girly gives curls definition and frizz control without the crunch.

The lightweight foam enhances natural curl shape while helping seal in moisture, making it ideal when you want definition without the weight of a rich styling cream. Organic Aloe Vera Extract helps nourish and protect the hair, while Pure's Organic Certified Complex™ provides a blend of plant extracts and oils.

With built-in UV, thermal and humidity defence, it also helps keep curls protected and controlled throughout everyday styling.

recommended products

Pairs well with Pure Sensual Curls - layer underneath when curls need additional moisture, smoothing and definition.

Best finished with Pure Halo Spray - for additional lightweight styling support and flexible control.